Moogfest and SXSW Announce Partnered Event at SXSW 2017

SXSW and Moogfest Announce Partnered Event at SXSW 2017 Day & Evening; SUZANNE CIANI, PHARMAKON, RUSSELL E.L. BUTLER + more


The two leading music and tech conferences join forces on a full-day event featuring conversations, performances and an instrument pop-up shop.The program will take place in Austin, TX as part of SXSW and include Suzanne Ciani, Pharmakon, Russell E.L. Butler, Professor Toon, Ellie Herring, The Holladay Brothers and Madame Gandhi.

The event will take place on March 13, 2017 beginning at 3pm and concluding at 2am. It will be held at Cheer-Up Charlies in Austin, Texas.

RSVP required for daytime program, badge required for nighttime program: https://synthesizelovesxsw.eventbrite.com/

MODULAR MARKETPLACE – ALL DAY

FUTURE THOUGHT Conversation – 4pm

THE HOLLADAY BROTHERS – 5pm

PROFESSOR TOON – 8PM

MADAME GANDHI – 9PM

SUZANNE CIANI – 10PM

ELLIE HERRING – 11PM

RUSSELL E.L. BUTLER – 12AM

PHARMAKON – 1AM


This year, for the very first time, Moogfest will partner with SXSW on a day-long program in Austin, TX. With the recent news that Texas lawmakers have proposed legislation similar to HB2, the festival will bring its signature Future Thought and Future Sound experience to SXSW for an exploration of diversity and inclusion.The daytime program includes a Future Thought conversation called OUR DIVERSE FUTURE: Optimism Alongside Discrimination, from NC to TX featuring thought-leaders paving the future across various disciplines as well as a performative Installation by The Holladay Brothers. The nighttime Future Sound portion of the event will feature performances from various electronic artists, some which will be performing at Moogfest 2017 including Suzanne Ciani, Russell E.L. Butler, and Professor Toon.

In addition to the Future Thought Future Sound programming, Moogfest will present a pop-up version of its popular electronic bazaar, the Modular Marketplace. The interactive shop will showcase select instrument makers including Moog Music, Future Retro, Rare Waves, and Switched On. SXSW Festival Programmer Jes Elliott acknowledges that, “SXSW and Moogfest share similar DNA with a deep interest in promoting discovery and convergence. We’re very pleased to have Moogfest return for another year of conversation and music surrounding the intersection of pioneering music and technology.”

Now in its 11th iteration, Moogfest remains committed to growing a global community of futurists who explore emerging sound technologies and design radical instruments for change. Since last year, the festival has been based in Durham, North Carolina, alongside a booming technology scene, at the center of the famed Research Triangle. By day, the festival explores Future Thought—a daytime series of presentations, conversations, workshops and installations. By night, Moogfest celebrates ‘Future Sound’ with nighttime performances by early pioneers in electronic music, alongside pop and avant garde experimentalists. In 2016, Moogfest welcomed 40,000 attendees from 22 countries and 41 states (with 5.6 million livestream viewers), despite boycotts and corporate divestment after HB2, the controversial ‘bathroom bill’.

SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. SXSW proves that the most unexpected discoveries happen when diverse topics and people come together.

More details on the Moogfest x SXSW event will be revealed soon. To receive updates and join the global conversation, sign up here: https://goo.gl/14MDMI.

Moogfest will reveal its Music Line-up and Program Highlights on March 7.


About Moogfest

To celebrate the legacy of Bob Moog, an engineer who worked in partnership with artists to invent new creative tools, Moogfest reimagines the tech conference and music festival by taking the best of both formats to create a completely new type of experience. Hailed as “a sci-fi dance party with a Ph.D. in STEM” by The New York Times, Moogfest 2017 will gather more than 150+ technologists, musicians, and artists to explore new technologies that are pushing the boundaries of creative expression. Moogfest returns to its new home, Durham, North Carolina, named one the hottest cities for tech byBusiness Insider, and just a few hours from the employee-owned Moog Music factory in Asheville.

Moogfest is the synthesis of music, art, and technology. Since 2004, Moogfest has brought together artists, futurist thinkers, inventors, entrepreneurs, designers, engineers, scientists, and musicians. By day, Moogfest is a platform for conversation and experimentation. By night, Moogfest presents cutting-edge music in venues throughout the city. This mind-expanding conference attracts creative and technology enthusiasts for three days of participatory programming in Durham, North Carolina. Performing artists include early pioneers in electronic music, alongside pop and avant-garde experimentalists of today.

About SXSW

SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. The event, an essential destination for global professionals, features sessions, showcases,screenings, exhibitions, and a variety of networking opportunities. SXSW proves that the most unexpected discoveries happen when diverse topics and people come together. SXSW 2017 will take place March 10-19, 2017.

SXSW 2017 is sponsored by Esurance, Mazda, Monster Energy, Bud Light, Capital One, McDonald’s, The Austin Chronicle, Sonicbids and Pandora.

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